Ken Ochieng’ is a Food Systems and Agribusiness professional with over a decade of experience in commercial development, market expansion, product innovation, agrifood marketing, and agricultural value-chain development. He brings together practical industry experience and strategic business insight to advance agribusiness enterprise development, market access, and sustainable commercial opportunities.

As Co-Founder of Agripreneurship Academy, he contributes to advancing practical, market-oriented agribusiness education, entrepreneurship, and strategic industry partnerships. His work focuses on connecting agricultural knowledge with commercial opportunities and equipping farmers, agripreneurs, professionals, and organisations with the capabilities to build competitive and sustainable enterprises.

His professional experience spans commercial strategy, marketing management, distribution development, business development, and market expansion across the food and agribusiness sectors. He has practical expertise in developing go-to-market strategies, expanding customer and distribution networks, strengthening brand positioning, driving customer acquisition, and improving market penetration.

His commercial capabilities extend to market research, P&L management, commercial performance monitoring, inventory and demand coordination, distributor and logistics partner relationships, and operational efficiency. He understands the practical realities of taking food and agricultural products to market, developing effective distribution systems, building customer relationships, and translating business strategies into measurable commercial outcomes.

Throughout his professional career, Ken has contributed to initiatives focused on revenue growth, domestic and international market development, farmer sourcing networks, product commercialisation, and commercially sustainable relationships across food and agricultural value chains.

He has cultivated commercial relationships across retail, hospitality, institutional, and international export markets, including opportunities in the Middle East and North Africa (MENA) and European markets.

At Agripreneurship Academy, Ken champions the integration of food systems, agribusiness entrepreneurship, commercial intelligence, and market access. He advocates for learning approaches that move beyond theory to develop practical business capabilities, strengthen enterprise performance, and respond to real market needs.

He is particularly passionate about developing learning pathways that enable farmers, agripreneurs, business professionals, and organisations to identify business opportunities, develop viable business models, commercialise agricultural products, access markets, and establish profitable and sustainable enterprises.

His broader vision is to bridge the gap between agricultural potential and commercial success by strengthening entrepreneurial capabilities, improving market linkages, advancing value-chain development, and supporting the growth of competitive and resilient food systems.

Core Areas of Expertise

Food Systems & Agribusiness Development | Commercial Strategy & Business Growth | Agribusiness Entrepreneurship | Marketing & Brand Development | P&L and Commercial Performance Management | Product Innovation & Commercialisation | B2B & B2C Market Development | Customer Acquisition & Relationship Management | Market Access & Value-Chain Development | Farmer Sourcing & Engagement | Distribution Network Development | Supply Chain & Distribution Management | Route-to-Market Strategy | International Trade & Export Markets | Strategic Partnerships | Agribusiness Education & Enterprise Development